BigID

Rethinking an ambitious startup’s digital front door

As landmark data-protection legislation rolled out worldwide, companies of all sizes were left scrambling to consolidate systems, protect customer data, and meet compliance.

An ambitious startup, BigID, had answered the call with a first-of-its-kind data intelligence platform to fill these data protection gaps and support companies in achieving compliance.

With momentum growing around their product, BigID approached Radish with the question of, “How could they align their website to match their best-in-class product while maintaining the identity of being the “cool kids of privacy?

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SERVICES
Analytics & Optimization, Audience Insights, Brand & Visual Identity, Brand Strategy, In-Depth Discovery, Information Architecture, Stakeholder Alignment, User Experience, User Interface Design, Web Development
FOCUS AREAS
Technology
Partners
Shapes shifting into clusters, a cohesive triangle, and a fingerprint shield
"We are so proud of and grateful for our collaboration with Radish Lab on Wings' brand refresh and website overhaul project. From day one, the Radishes approached this project with extreme care, compassion, creativity, and reverence for the needs of adult survivors of childhood sexual abuse. They brought what is intrinsic in their DNA as a company to this effort, which fully aligned with all aspects of trauma informed care – and partnered with us to achieve a beautiful, resilient, impactful outcome. This project exceeded our expectations and sets Wings on a powerful trajectory going forward."
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Wings Foundation
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Equimundo
Our monthly search meetings with Radish allow us to take a step back, think big picture and move beyond what’s up, what’s down to focus on true goals and objectives.
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(RED)
We are so proud of and grateful for our collaboration with Radish Lab on Wings' brand refresh and website overhaul project. From day one, the Radishes approached this project with extreme care, compassion, creativity, and reverence for the needs of adult survivors of childhood sexual abuse. They brought what is intrinsic in their DNA as a company to this effort, which fully aligned with all aspects of trauma informed care – and partnered with us to achieve a beautiful, resilient, impactful outcome. This project exceeded our expectations and sets Wings on a powerful trajectory going forward.
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WINGS Foundation
For us, Radish’s biggest strength is their strategic advice. [...] They don’t just dive in to make something look nice. They force you to think about audiences, purpose, usability – and for that we are very grateful.
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International Holocaust Remembrance Alliance
The site is beautiful and functions so well. We are very excited to share this product with our partners and have a site that demonstrates how we are evolving and expanding our work. [...] You have made this experience so seamless, painless, and enjoyable for us.
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BRAC Ultra Poor Graduation Initiative
What was really impressive was their willingness to stand behind their creative vision, which is really what we were paying them for. They did more than offer technical expertise or put up a website; they gave us guidance on how to best demonstrate our strengths to the world.
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Enodo Rights
They foster good communication and make sure both teams are on the same page. Their support makes it much easier for us to make informed decisions.
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National Alliance of State & Territorial AIDS Directors (NASTAD)
Their exceptional communicative style made this project run more smoothly than I've experienced with other vendors; they were open, honest, and clear, which are incredibly beneficial to the successful execution of a project.
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Climate Central
Radish Lab takes an amazing, holistic approach to client work. They were extremely adept at helping us develop our vision for the site, keeping to our established schedule, and finding creative solutions for any obstacles that arose. They are highly talented, motivated, and exceptionally personable.
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Family Online Safety Institute
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