BigID

Rethinking an ambitious startup’s digital front door

As landmark data-protection legislation rolled out worldwide, companies of all sizes were left scrambling to consolidate systems, protect customer data, and meet compliance.

An ambitious startup, BigID, had answered the call with a first-of-its-kind data intelligence platform to fill these data protection gaps and support companies in achieving compliance.

With momentum growing around their product, BigID approached Radish with the question of, “How could they align their website to match their best-in-class product while maintaining the identity of being the “cool kids of privacy?

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SERVICES
Analytics & Optimization, Audience Insights, Brand & Visual Identity, Brand Strategy, In-Depth Discovery, Information Architecture, Stakeholder Alignment, User Experience, User Interface Design, Web Development
FOCUS AREAS
Technology
Partners
Shapes shifting into clusters, a cohesive triangle, and a fingerprint shield
Our monthly search meetings with Radish allow us to take a step back, think big picture and move beyond what’s up, what’s down to focus on true goals and objectives.
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(RED)
Radish Lab has been a trusted partner in helping us reimagine a new digital home and approach for engaging our partners and audiences in the story of the Foundation’s work and impact.
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The Clinton Foundation
For us, Radish’s biggest strength is their strategic advice. [...] They don’t just dive in to make something look nice. They force you to think about audiences, purpose, usability – and for that we are very grateful.
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International Holocaust Remembrance Alliance
The site is beautiful and functions so well. We are very excited to share this product with our partners and have a site that demonstrates how we are evolving and expanding our work. [...] You have made this experience so seamless, painless, and enjoyable for us.
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BRAC Ultra Poor Graduation Initiative
What was really impressive was their willingness to stand behind their creative vision, which is really what we were paying them for. They did more than offer technical expertise or put up a website; they gave us guidance on how to best demonstrate our strengths to the world.
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Enodo Rights
They foster good communication and make sure both teams are on the same page. Their support makes it much easier for us to make informed decisions.
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National Alliance of State & Territorial AIDS Directors (NASTAD)
Their exceptional communicative style made this project run more smoothly than I've experienced with other vendors; they were open, honest, and clear, which are incredibly beneficial to the successful execution of a project.
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Climate Central
Radish Lab takes an amazing, holistic approach to client work. They were extremely adept at helping us develop our vision for the site, keeping to our established schedule, and finding creative solutions for any obstacles that arose. They are highly talented, motivated, and exceptionally personable.
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Family Online Safety Institute
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    As the go-to resource for analysis and information regarding online safety for kids and their families around the world, FOSI provides both policymakers and parents with the tools, information, and resources to make informed decisions. With Radish’s guidance, we focused on building out a comprehensive experience based on the audience, paying special attention to how both policymaker and parent would engage with FOSI’s resources without overly segmenting and siloing content.